Archive for October, 2011

Reasons to Social Proof your Social Media Marketing Strategy

The reason why social media marketing fits various market sensibilities, and invariably clicks if done right, is because while it is doubtlessly powered by modern technology, it works on very fundamental psychological levels. This post will discuss one such psychological concept that you as a social media marketing professional can exploit for greater success. It [...]

The Aesthetics of Web Design

The fundamentals applicable to the visual elements of website designing are those that apply to all types of design. It is important to know the most effective way to combine the various design elements to turn out a web design impact that makes a mark. Web design professionals understand the fact that web design is [...]

Importance of the Home Page in Web Design

The conventions that shape website designing trends put a lot of emphasis on proper calibration of your website’s home page, and not without good reason.  The homepage, aka the landing page, of your website is where you and your brand get to make a first impression; well, don’t we all know the importance of first [...]