Archive for the ‘E-commerce’ Category

Internet Advertising: Types of Web Ads

In earlier posts relating to Internet advertising, we had introduced the reader to the basic premise of website/ blog based ad space and how it can be a seamless part of website design and be a good source of revenue for the smart website owner. However, there are various ways in which you can utilize [...]

Online Ad Space Selling

Ad Space on Your Website There’s nothing wrong with owning a website or a blog that gets a good number of hits but generates no revenue for you. After all, you’re just running it to reach out to people, right? Think again; with a website/ blog that a steady readership as well as plenty of [...]

Social Media Marketing: The Media Measuring trap & Other Hazards

The expected growth in social media marketing spending next year is a positive thing—a sign that it has earned a place at the marketing dinner table. While there are still many challenges to using it effectively, increasing budgets without a solid strategy is a sure way to fail. —Debra Aho Williamson (Lead Analyst, eMarketer) While [...]

E-commerce Sites To Receive 40% Of Customers in the United Kingdom

UK e-commerce sites seem to benefit from this Christmas, when it was revealed that 40 percent of buyers to buy at least half of the Christmas shopping on the Internet in 2010. EPiServer Research said that a further 39 percent of respondents said they are using online shopping carts more this year than in 2009. [...]

British Mother Turn to Mobile E-Commerce

LONDON: A new survey from Microsoft has exposed that the Online and mobile channels are becoming increasingly significant for marketers eager to reach mothers. The report found that 46% of British mothers use a wireless Internet connection, with two thirds (66%) from online retailers to purchase goods and services to their children. Mobile is also becoming [...]